Expertise

We develop actionable strategies that give our clients the direction they need to move forward with confidence.  Our approach involves understanding the current situation, working with management to define a clear aspiration for the future, and then determining what needs to happen in order for that aspiration to be achieved.  The strategies we produce are always research-led, drawing heavily on our market-leading technical skills in economic and financial modelling, cost-benefit analysis, econometrics, forecasting, benchmarking, statistical analysis, and primary data collection.  If you need a clear strategic direction that is grounded in reality, then Fresh Info is the right consulting partner for your business.  The examples below demonstrate the breadth of our expertise in strategy.
  • Analysis, forecasting and advice to support the development of tourism strategies for Bay of Connections sub-regions. Tourism Resource Consultants, 2017
  • Development of Tourism Bay of Plenty’s Visitor Strategy. Tourism Bay of Plenty, 2017
  • Development of a strategic framework for tracking Auckland’s progress towards a city of 3 million people. Committee for Auckland, 2017
  • Development of an integrated Demand Management Strategy for Melbourne Airport. Australia Pacific Airports (Melbourne), 2016-2017
  • Analysis, forecasting and advice to support the development of a tourism strategy for the Taranaki region. Tourism Resource Consultants, 2016
  • Development of Christchurch’s Visitor Strategy. Christchurch City Council, 2016
  • Development of an international education strategy for Auckland. Auckland Tourism, Events and Economic Development, 2016
  • Participation in the steering committee of the Port Future Study to determine the long-term sea freight solution for Auckland. Auckland Council, 2015-16
  • Development of Auckland Business Events Strategy. Auckland Tourism, Events & Economic Development, 2015
  • Analysis, forecasting and advice to support the growth of Marlborough’s multi-day convention market. Marlborough District Council, 2015
  • Strategic review of Study Auckland. Auckland Tourism, Events and Economic Development, 2015
  • Development of a Tourism Strategy for the Hamilton & Waikato tourism region. Hamilton & Waikato Tourism, 2014
  • Development of the Auckland Visitor Plan. Auckland Tourism, Events & Economic Development, 2011
  • Development of Auckland's Major Event Strategy. Auckland Tourism, Events & Economic Development, 2010